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Google Analytics

Google Analytics 4: You need to make the switch before July 1st 2023, Here’s What you need to know!

Google has just recently announced a major upgrade to its analysis tool. This means better methods at creating marketing reports and evaluating user interactions.   And like most changes, adapting to it can pose quite a challenge. That is why Donegal-based Digital Marketing firm, Spence Digital Agency, has condensed all you have to know about

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Customer Journey

The Changes in Buyer’s Journey You Need to Look Out For, and 5 Tips to Keep Up

Technology is ever-evolving. This is evident how the software buyer’s journey changed through the years. The market is saturated with software vendors equipped with the latest innovation and eager to make their sales. The array of options to choose from makes present software buyers akin to B2C consumers. Which ultimately means the seller’s journey is

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Aidan Spence

Spence Digital Agency Wins 2022 Irish Enterprise Award for Best Digital Marketing Agency in Ulster

It’s official! We are the best Digital Marketing Agency in Ulster! Spence Digital Agency, headed by Aidan Spence, emerged as “Best Digital Marketing Agency Ulster” in theIrish Enterprise Award 2022. All those late-night OTs, every challenge faced and conquered are well-worthit. With the hundreds of happy clients in and around Ulster, Aidan Spence has truly

Spence Digital Agency Wins 2022 Irish Enterprise Award for Best Digital Marketing Agency in Ulster Read More »

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