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Google Analytics 4: You need to make the switch before July 1st 2023, Here’s What you need to know!

Google has just recently announced a major upgrade to its analysis tool. This means better methods at creating marketing reports and evaluating user interactions.   And like most changes, adapting to it can pose quite a challenge. That is why Donegal-based Digital Marketing firm, Spence Digital Agency, has condensed all you have to know about […]

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The Changes in Buyer’s Journey You Need to Look Out For, and 5 Tips to Keep Up

Technology is ever-evolving. This is evident how the software buyer’s journey changed through the years. The market is saturated with software vendors equipped with the latest innovation and eager to make their sales. The array of options to choose from makes present software buyers akin to B2C consumers. Which ultimately means the seller’s journey is

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Letterkenny Web Design & Marketing Agency

Spence Digital Agency Wins 2022 Irish Enterprise Award for Best Digital Marketing Agency in Ulster

It’s official! We are the best Digital Marketing Agency in Ulster! Spence Digital Agency, headed by Aidan Spence, emerged as “Best Digital Marketing Agency Ulster” in theIrish Enterprise Award 2022. All those late-night OTs, every challenge faced and conquered are well-worthit. With the hundreds of happy clients in and around Ulster, Aidan Spence has truly

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Letterkenny Web Design & Marketing Agency

All Geared Up: Google My Business is now Google Business Profile, Boasts Better and Broader Features

Google Business Profile is now an umbrella term for services once known as Google Places for Business, Google Listings, and Google+ Business Pages. Google Business Profile is the new name for Google My Business. It is part of the move to bring better features to users. The effort involves taking the business profile management out

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Letterkenny Web Design & Marketing Agency

Spence Digital Agency: Best Digital Marketing Agency in Ireland for 2021

Spence Digital Agency has once again brought prestige to our historical county. This year, this world-class company has joined the roster of esteemed awardees for Global 100 Awards – 2021.  The honor is bestowed upon those who rose through adversities and are exceptional while doing it.   That, indeed, is a reason to celebrate. Donegal’s very

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