If you are keen to try out, say, a new “miracle” cream that is touted to give you back 20 years of youth, or a phone that is set to unseat the iPhone, what would it take for you to make that purchase? If you’re like most people, you’d probably consult this generation’s experts: INFLUENCERS. …
The Rise of Influencer Swindlers: How to Protect from Business from Influencer Fraud Read More »
Google has just recently announced a major upgrade to its analysis tool. This means better methods at creating marketing reports and evaluating user interactions. And like most changes, adapting to it can pose quite a challenge. That is why Donegal-based Digital Marketing firm, Spence Digital Agency, has condensed all you have to know about …
The digital marketing arena is a dynamic landscape. The only thing guaranteed is change. At Spence Digital Agency, we equate change with growth and improvement. Despite the uncertainties presented in the past years, we are here to arm you with the necessary tools, skills, and knowledge to succeed in this competitive landscape. And …
Digital Marketing for 2023: Best Practices to Expand your Business Read More »
Technology is ever-evolving. This is evident how the software buyer’s journey changed through the years. The market is saturated with software vendors equipped with the latest innovation and eager to make their sales. The array of options to choose from makes present software buyers akin to B2C consumers. Which ultimately means the seller’s journey is …
The Changes in Buyer’s Journey You Need to Look Out For, and 5 Tips to Keep Up Read More »
The end of the year means a fresh start for most businesses. Many are already setting up their digital marketing plans for 2023 and the years ahead. Smart are those who seek the latest trends and invest in them early — benefits are maximized. Here at Spence Digital Agency, we have just the digital …
Digital Marketing Trends to Set you Up for Success in 2023 Read More »
SEO remains a hot topic for all things virtual and web-related. It’s trend-setting because it is effective! A good SEO strategy set in place is a solid foundation to catapult your website to success. And now that you’re reading this, you are on the right track. Spence Digital Agency is the best digital marketing …
How SEO can Make or Break the Success of E-commerce Websites Read More »
The beauty of technology is it’s constantly evolving. And Digital Marketing is no different. It’s endless array of tools and platforms like Facebook, Google, Instagram, as well as video and blog contents, and PPC ads, continue to keep the audience tickled.
If you are in the loop, you might have heard the news: Universal Analytics will be obsolete come July 1, 2023. Don’t get us wrong, Universal Analytics was a great platform, a decade ago. Now it’s struggling to keep up with changes like cookies, mobile browsing, and privacy settings. It’s finally time to level up. …
Nothing says “Christmas season starts now!” then your good old Black Friday sales. Everyone’s rushing to score the best deals, and Donegal’s Black Friday is no exception. You get this sense of competition on who gets the sweetest deal at the end of the day. Who could pass up that top-of-the-line flat-screen TV at 50% off?
Gone are the days of TV adverts that are too expensive to make. Or street flyers that take so much time to distribute. And while you spend big bucks and clock in overtime to advertise your business, there’s no guarantee they would be effective.Let me tell you now…online advertising is the way to go. With …
