Aidan

Google Analytics 4: You need to make the switch before July 1st 2023, Here’s What you need to know!

Google has just recently announced a major upgrade to its analysis tool. This means better methods at creating marketing reports and evaluating user interactions.   And like most changes, adapting to it can pose quite a challenge. That is why Donegal-based Digital Marketing firm, Spence Digital Agency, has condensed all you have to know about …

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The Changes in Buyer’s Journey You Need to Look Out For, and 5 Tips to Keep Up

Technology is ever-evolving. This is evident how the software buyer’s journey changed through the years. The market is saturated with software vendors equipped with the latest innovation and eager to make their sales. The array of options to choose from makes present software buyers akin to B2C consumers. Which ultimately means the seller’s journey is …

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Letterkenny Web Design & Marketing Agency

Black Friday Rush: Top the Race with these 10 Ecommerce Tips

Nothing says “Christmas season starts now!” then your good old Black Friday sales. Everyone’s rushing to score the best deals, and Donegal’s Black Friday is no exception. You get this sense of competition on who gets the sweetest deal at the end of the day. Who could pass up that top-of-the-line flat-screen TV at 50% off?

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