E-Commerce: Donegal Rally

About The Client

Letterkenny Web Design & Marketing Agency

About this project

The Brief

The Donegal International Rally committee needed a fast and easy to navigate site for information about the Event held every year in Donegal.

The site also includes e-commerce solution for selling the rally brochure packs.

The client also needed a very specialist online entry form for the rally where the form was filled in by contestants and paid for via stripe. The form was then automatically filled into a word file with same structure as offline entries.

My Approach

I kicked off the project but researching other rally sites across Europe and going over the analytics of the old site. I then took my findings to the client and came up with a wire frame for the site.

I knew the most important thing for rally fans was being able to view the results live on the site. this used to be done on an external site but I integrated it into the new site.

The site gets alot of traffic during the lead up to the rally and we had to get a host that could support this.

The Result

When the site launched it in March 2016 it was posted on all social media and had alot of traffic to it within the first few weeks. They sold 100s of Rally programme magazines on the site which they had only done on ebay before.

Since then I also created an integrated site for the Donegal Motorclub that kept the same design and connected the two sites together

What the Client Said

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